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Sales & Marketing

‘You can’t ignore marketing’: Brokers told to build brand, trust

‘You can’t ignore marketing’: Brokers told to build brand, trust

by Annie Kane • 9 Aug 2022
A marketing specialist has pushed brokers to position themselves as a brand and business owner rather than an employee,... READ MORE
Elite Broker Q&A: Ewan Ramsey, Ramsey Property Wealth

Elite Broker Q&A: Ewan Ramsey, Ramsey Property Wealth

by Adrian Suljanovic • 8 Aug 2022
We catch up with Queensland’s Thought Leader of the Year 2022 to find out how he built his brokerage and his tips for... READ MORE
‘Choose your avatar’: How brokers can form a referral community

‘Choose your avatar’: How brokers can form a referral community

by Malavika Santhebennur • 22 Jul 2022
Brokers have been urged to choose one type of referral partner and become educators to embed themselves in that... READ MORE
Why digital customer acquisition strategy is the key to success for brokers

Why digital customer acquisition strategy is the key to success for...

by Anny Le Wilson • 15 Jul 2022
With Millennials now overtaking Baby Boomers as the predominant adult generation – ensuring you have a customer... READ MORE
Successful networking without being annoying

Successful networking without being annoying

by Dino Pacella • 30 May 2022
How many times have you attended a networking event and found a person to be annoying, arrogant, and... READ MORE
Jenny De Lacy

‘Get used to the sound of your voice’: Deep-diving into video...

by Malavika Santhebennur • 3 May 2022
Brokers have been urged to create sharp, engaging videos to build brand awareness, and grow their client base. READ MORE
Think about relationship building, not just lead generation

Think about relationship building, not just lead generation

by Anny le Wilson • 15 Apr 2022
It’s no secret that the market is starting to turn. Brokers that I’m speaking to in the home lending market are... READ MORE
Getting social

Getting social

by • 6 Apr 2022
Having a good online presence has always been recommended so that brokers can build their businesses, but the pandemic... READ MORE
AI to shift broker focus to value-added functions

AI to shift broker focus to value-added functions

by Malavika Santhebennur • 4 Apr 2022
Artificial intelligence could create highly automated brokerages in the future and move various functions from the... READ MORE
Time to head out and network

Time to head out and network

by Victoria Coster • 30 Mar 2022
Let’s make 2022 the year for reconnecting. Victoria Coster, chief executive and founder of Credit Fix Solutions... READ MORE