The leading mortgage and finance brokerages in Australia have been revealed in The Adviser’s annual Top 25 Brokerages ranking for 2026, partnered by Liberty.
Now in its 17th consecutive year, The Adviser’s Top 25 Brokerages ranking, partnered by non-bank lender Liberty, identifies the top-performing brokerages in Australia by evaluating key business metrics and overall productivity across the financial year ending June 2025 (FY25).
The ranking is determined by the relative rank of brokerages utilising six key metrics:
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Loan book size
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Value of loans settled
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Number of loans settled
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Years in business
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Number of active brokers and loan writers
- Broker efficiency.
A brokerage’s final position is calculated based on the sum of these ranks, equally weighted. The lower the score, the better the ranking. Following this, the highest-performing brokerages are then re-ranked to determine the brokerages’ final place in the ranking.*
This year, the ranking shows that the Top 25 Brokerages were responsible for an incredible $104.0 billion in settlements – a significant increase from the $91.1 billion recorded in the previous year’s ranking.
This growth comes as broker usage continues to climb, with the industry settling more than $439 billion in FY25 as the central bank began its easing cycle.
#1 – Aussie
Reclaiming the top spot in the 2026 ranking was Aussie (part of the Lendi Group), taking over the top spot this year from Mortgage Choice.
The brokerage’s rise follows a major strategic consolidation that saw the majority of Lendi Group’s brokers move across to the iconic Aussie brand*.
In FY25, Aussie’s 1,312 active brokers settled 52,222 loans worth a market-leading $28.07 billion. The brokerage’s total loan book grew to $85.1 billion as of 30 June 2025.
Commenting on the group’s success, Sebastian Watkins, co-founder and CEO of Lendi Group, said: “It starts and ends with our brokers. We’ve got more than 1,350 people in our network who genuinely care about customers and keep pushing to get better. That mindset – and a willingness to try new ways of working – has made a real difference this year.”
Watkins highlighted that a major driver of this growth was the “Find. Buy. Own.” strategy: “It’s a simple idea – meet customers earlier, support them through the purchase, and stay with them as owners – but it’s powerful when brokers are at the centre of it. We backed that strategy with real investment in tools, support, and adjacent services, so brokers can help customers beyond the loan.”
Looking ahead to 2026, the brokerage CEO said the group would focus on becoming “AI-native” in ways that help brokers save time and build trust.
“The measure of success here isn’t novelty – it’s whether what we build saves time, builds trust, and enables deeper connection with customers,” Watkins said.
#2 – Mortgage Choice
Mortgage Choice (part of REA Group) secured second place this year. While dropping from the top spot, it remains a powerhouse, settling the highest number of loans of any brokerage in the ranking at 52,700.
Its 1,119 brokers facilitated $24.43 billion in settlements during FY25. Notably, Mortgage Choice retained the largest loan book in the country, valued at $93.16 billion.
Mortgage Choice CEO Anthony Waldron attributed the year’s success to deeper integration with realestate.com.au and a “broker-first” innovation strategy.
“For realestate.com.au’s more than 12 million monthly visitors, we put our brokers front of mind during critical moments,” Waldron said.
“When users are exploring finance options or assessing affordability, contextual prompts encourage them to seek pre-approval or contact a broker.”
A key highlight for the year was the launch of the Mortgage Choice AI Academy, he added.
“Mastering these tools is helping our brokers reclaim time to prioritise nurturing deeper connections with their customers,” he said and pointed to the group’s investment in the ‘More’ national brand campaign, which “championed the humans” behind the brand by making brokers the centre of the campaign.
#3 – Loan Market
Loan Market maintained third place once again, with its 690 branded brokers settling 33,040 loans worth an impressive $19.87 billion. The family-owned brokerage continues to see strong performance, supported by a national loan book exceeding $53.26 billion.
Loan Market CEO Sam White attributed the success to a culture that treats brokers as the primary customer.
“We’ve never had lock-in contracts, our franchise owners can leave at any time and retain their trail. It’s on us to keep improving and earning the right to be the group they want to be part of,” White said.
He noted that the group is harnessing AI through “MyCRM Intelligence” to improve the interaction between businesses and customers, which has contributed to an average Net Promoter Score (NPS) of +99. Looking ahead, White said the focus is on the “Make it yours brand campaign to “cement Loan Market’s reputation as the most known, liked, and trusted brand in the industry.
Leaders of the smaller brokerages
Other standout performers in the 2026 ranking included Shore Financial, which came in fourth place after its 31 brokers settled $2.15 billion in FY25. This was followed by Lendi, Azura Financial, Simplicity Loans & Advisory, Stamford Capital, Infinity Group Finance, and UFinancial, which rounded out the top 10.
Special mention goes to Mortgage Pros, which achieved a top-tier efficiency rank as just four brokers settled $895 million.
‘Recognising excellence matters’: Liberty
Reflecting on the performance of the channel in FY25, David Smith, chief distribution officer at Liberty, said: “Brokers prove their value each day by helping Australians achieve their goals with care and expertise. In a market where flexibility is critical, you have shown what it means to go beyond the expected and deliver solutions that truly make a difference.
“Liberty partners with The Adviser’s Top 25 Brokerages because recognising excellence matters. Strong brokerages set the standard for customer outcomes and innovation, and that’s what drives this industry forward.
“We stand beside you providing tools, technology and support because when you succeed, customers succeed. Congratulations to all recognised this year. We are honoured to be part of your journey.”
You can read the full Top 25 Brokerages ranking for 2026 in the February edition of The Adviser magazine, out now.
Check out the February edition to also hear from the leaders of some of the top brokerages about what it takes to build a leading brokerage and their plans for the year ahead.
Want to find out the practical steps to building a Top 25 Brokerage? Hear from Darren Little, general manager of lending for Top 25 Brokerage Smartmove – Professional Mortgage Advisors (part of Viridian Financial Group) at the Better Business Summit 2026. Heading to five states this March and April, Little will unpack the “Smartmove playbook” that built a 100-strong global empire through high-octane automation, bulletproof workflows, and his top leadership advice.
First-release tickets for the Better Business Summit close on 11 February, so make sure to secure your ticket today to get the best price! Premium members of The Adviser can attend the Better Business Summit for free by using the delegate code in their membership portal.
*Note: Broker efficiency calculations for Aussie and Lendi have been adjusted to reflect the actual number of active brokers as at the end of FY25, accounting for broker migrations between brokerages during the reporting period.
[Related: Video podcast: Building Australia’s Major Independent Brokerage of the Year]