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Aggregator

Finsure reaches new broker milestone

7 minute read

More brokers are writing loans under the Finsure banner than ever before, according to new data from the major aggregator.

Wholesale aggregator Finsure Group has confirmed that its network now comprises more than 4,000 brokers – a significant milestone achieved just 18 months after it surpassed the 3,000 mark.

Founded in 2011, Finsure has grown steadily over the past 14 years, with CEO Simon Bednar attributing the recent surge to the group’s team and its “broker-first philosophy”.

“Every time I take stock of what Finsure has accomplished since it was started in 2011, I can barely believe it,” Bednar said.

 
 

“What I am most proud of is how we have stayed true to our roots. From day one, Finsure has committed to offering the strong value proposition for our brokers and I truly believe we continue to do so.

“There’s no doubt that our approach as a business partner, and not just an aggregator, to brokers within our network, is something that mortgage brokers value enormously.”

Bednar also revealed that the aggregator had achieved a new monthly record $9 billion in lodgements across more than 14,000 individual applications in May, up 30 per cent on the same month in 2024.

“Year-to-date settlements for the business from January to May have totalled $27.8 billion, which is up 37 per cent from the same period last year,” he added.

Focus on broker

Finsure Group has rolled out several new products and initiatives this year as part of a continued investment in the broker channel.

These include a short-term commercial loan for its white label offering and the launch of a scholarship to support female mortgage brokers.

Commenting on these investments, Bednar said he believed the aggregation group had accomplished more than its competitors.

“We continue to invest in our technology, launch new support services, and grow our amazing team in order to deliver the best offering possible,” he said.

[Related: Finsure launches short-term commercial white label loan]

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Ben Squires

AUTHOR

Ben Squires is a commercial content writer at mortgage broking title, The Adviser.

He primarily works with clients to deliver promoted and sponsored content – both in print and online – and also writes news and features on the Australian broking industry.

As an experienced writer and journalist, Ben can write across different mediums but specialises in commercial content that meets client objectives.

Before joining The Adviser in 2024, Ben was a commercial content editor at News Corp, writing for several titles including The Australian, Escape, GQ and news.com.au.

He’s interested in writing about anything related to finance and technology.

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