Great brokers know that customer referrals are one of the most valuable sources of business. So what will make a client refer your service to others?
It seems that everyone is time poor. So streamlining the process for clients to get that all important loan is critical, but not simply just about achieving a quick turnaround time. It’s also about the quality of information you provide along the way and after the loan settles.
And much of your ability to do that largely comes down to your aggregator and what tools and efficiencies they have in place to help you expedite the process.
So if you’re feeling like you consistently drag the chain on delivering for your clients, you may want to consider the following:
ARANGE MEETINGS OVER THE PHONE VERSUS IN PERSON
Phone and video calls with clients are becoming an increasingly popular option for brokers during various stages of the loan process. You can also outsource your ID verification to a specialist provider who can carry out all the necessary checks. Not only can this offer a more convenient option for clients who may work full time and regularly travel, but it also reduces your transit time, allowing you to see more clients.
THE QUALITY OF YOUR LENDER PANEL
Looking for a finance solution for each and every client’s needs can be time consuming, so you want to ensure a suitable range of options are provided to the client quickly before they look elsewhere. A quality lending panel with a broad range of loan types that caters for all your borrowers needs will provide that backbone for you.
VALUE ADD SERVICES
Can you offer the client access to buyers agents, moving services, tax depreciation specialists and insurances, all through the click of a button? An innovative aggregator with an expanding partnership program can deliver enormous benefits for you to not just diversify your business, but provide a more valuable service proposition for clients.
CLIENTS TRACKING THEIR LOAN
Saving you and your client considerable time is the ability for them to digitally track their own loan and where it is in the process. This avoids you having to call and keep them updated and lessens the calls you need to take for them to find out where their loan is at in the process. This is empowering for the client and saves time for you.
FOLLOW UP CONTACT
The level of marketing support you receive is critical in maintaining contact with your client at particular times of the year and on special anniversaries. This should be in addition to your personal follow up after the loan settles. Some aggregators can also provide the electronic tool to do a quick poll on the service the client received from the broker and this goes a long way toward you making continual improvements.
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