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Sales & Marketing
Transformational vs transactional referral relationships
by Nathan Swain • 19 Nov 2013
Many finance specialists who are looking to forge long term beneficial relationships forget the key ingredient to...
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Why don’t you use your CRM to its full potential?
by Brett Spencer • 18 Nov 2013
It’s a common question that I ask my clients and the responses are never common, but invariably it comes down to two...
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The competitive edge
by Steven Cross • 15 Nov 2013
Earlier this year, The Adviser assessed brokers’ level of satisfaction with both the major and non-major lenders....
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The non-majors hit back
by Stacey Moseley • 15 Nov 2013
The non-major lenders have lifted their service offerings since the global financial crisis, and are now – more...
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Niche or not?
by Steven Cross • 15 Nov 2013
Many non-major lenders are established strong performers in specific niche markets, but many are also now chasing a...
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Nothing happens without a conversation
by Tom Panos • 15 Nov 2013
Twenty-five years ago, when I first entered real estate, the training was simple – you got a desk, a phone, you got...
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Nobody likes a ‘know it all’
by Ewan Morton • 13 Nov 2013
Remember the school days when a kid could be taunted as a ‘know it all’? In the school playground it was considered...
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Mirror, Mirror on the (Facebook) Wall
by Douglas Driscoll • 8 Nov 2013
Social media is about people. If you believe the cliché, real estate and mortgage broking are also about people, not...
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Perfecting Referral Partnerships
by Doug Mathlin • 5 Nov 2013
Perhaps we should start by considering ‘how many referral relationships do I need for my business?’ Some people...
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Add-a-Staffobia
by Paul Eldridge • 1 Nov 2013
It’s quite common for people to be nervous about bringing on their first employee. I know a lot of brokers have...
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