Mortgage Business has hit its one year anniversary, after what has proven to be an eventful 12 months for the mortgage industry.
Launched in May 2007 Mortgage Business has grown rapidly, evolving from a monthly online publication to a daily news portal, weekly e-bulletin and monthly print magazine.
“Mortgage Business was launched as the industry entered a time of significant change,” said publisher Alex Whitlock. “There was a considerable need for accurate and informed commentary on market developments and so timing for the launch of Mortgage Business could not have been better.”
This content is available exclusively to
The Adviser premium members.
Both print and online readerships for the publication have soared over the last year. Website traffic through www.mortgagebusiness.com.au has grown by 42 per cent per month on average, hitting 10,597 visits in April, while print subscriptions have almost doubled from 3,210 subscribers in November 2007 to 6,132 in May 2008.
Brokerage and aggregation groups are the fastest growing segment of Mortgage Business’ readership, now accounting for more than half of overall subscribers.
“Lenders are under considerable pressure right now. Major changes to products, rates and commissions are taking place daily and the broking industry needs to be up to speed with developments as they happen,” said Mr Whitlock. “This is driving growth in readership from this sector.”
