After ramping up its loan book through acquisitions, Firstfolio has decided to increase its geographical footprint as well.
The financial services group will open a new office in Northbridge, Perth in an attempt to bolster its presence in the residential property and SME lease and asset financing markets.
Perth joins existing offices in Sydney, Melbourne, Brisbane, Hobart and key regional centres on the eastern seaboard, to complete a coast-to-coast distribution platform.
“Government and independent data consistently show WA to be one of the best-performing states economically, and its residential property market in particular to be one of the country’s strongest,” Firstfolio chief executive Mark Forsyth said.
“Firstfolio is a national business and it was only a matter of time before we established a base in the west. We believe now is the time, and we are confident local residential borrowers, finance brokers and, importantly, SMEs will be receptive to the Firstfolio product suite and distribution model,” he said.
As well as a broad range of residential mortgage products geared to owner-occupiers and investors, Firstfolio operates eChoice, Australia’s leading online mortgage broking platform.
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