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Firstfolio announces new partnership

Staff Reporter 3 minute read

By: Staff Reporter

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Firstfolio has announced a new partnership with Once Group to launch a new suite of products under the Once Home Loans brand.

Under the partnership, Once Home Loans will use Firstfolio’s BLOOM partner development program to build an online presence with Firstfolio managing all processing and settlement of mortgages.

Firstfolio chief executive officer Mark Forsyth said the company was pleased to add Once Home Loans to its growing partner network.

“With Firstfolio’s support, the Once Home Loans branded product will offer one of the lowest standard variable rates in the market,” he said.

“The partnership is testament to the appeal of our BLOOM model within the financial services industry.”

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Launched in 2009, BLOOM specialises in the development of partner programs including house-branded mortgages, insurance, personal loans, property services and asset finance solutions. Firstfolio developed the e-platform off the back of its acquisition of online broker eChoice in 2008.

The partnership with Once follows the company’s addition of real estate firm LJ Hooker to its partner network less than a fortnight ago as well as existing partners Medibank Private, AV Jennings and Virgin Money.

According to Mr Forsyth, Once Group will not be the last partner to join the BLOOM platform.

“We continue to see plenty of new opportunities to expand BLOOM,” he said.

Firstfolio announces new partnership
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