Website Notifications

Get notifications in real-time for staying up to date with content that matters to you.

Damian Percy joins AFG

damian percy  damian percy
Annie Kane 6 minute read

Former Adelaide Bank executive Damian Percy is to join Australian Finance Group later this month as its first GM of AFG Securities.

AFG has announced that following an “extensive search, it has appointed industry stalwart Damian Percy to the role of general manager of AFG Securities.

Mr Percy, who left the Bendigo and Adelaide Bank group in March after nearly 20 years of service, will head up the AFG Securities loan book from 23 September.

Speaking of the appointment, AFG CEO David Bailey said that the newly created role would steward the evolution of the AFG Securities loan book, which is reportedly now at $2.06 billion.


“We have conducted an extensive search for the right person to head up this important part of the business, and I am very confident Damian is an excellent fit for AFG Securities,” he said.

He is well placed to ensure this key part of our business continues to grow.

Noting Mr Percy’s 20-year career with the Bendigo and Adelaide Bank Group, most notably as general manager of third-party lending, Mr Bailey highlighted that the new GM of AFG Securities had experience in all aspects of running a significant mortgage business, including distribution, strategy, pricing, operations, funding and credit risk”.   

“Damian has a long association with AFG and the AFG Securities business through his various roles at the banking group. The success of our own-branded home products has been a key strategy by AFG to offer true choice to Australian home buyers.  

Adelaide Bank has been a funding partner for our products for 23 years and Damian has been a central part of that relationship,” he said, adding that the aggregation group “looks forward to welcoming him”.


Speaking of his appointment, Mr Percy commented: “To have the opportunity to work with people and a business I have had a long association with and enormous admiration for, really is a once-in-a-lifetime thing, and I’m greatly honoured and genuinely excited to be joining the AFG team.

“AFG Securities has established an excellent reputation with the AFG membership as is evident from the exceptional growth of the last few years, and I’m looking forward to building on what is already a highly regarded and customer-focused proposition.”

AFG’s mortgage securities recently doubled in settlements (according to the aggregator’s full-year results for the 2019 financial year), and the securitisation business is a key draw card for the recently announced merger between AFG and Connective.

According to Connective director Mark Haron, AFG’s securitisation program would give Connective “the ability to control and manage [its] destiny and help brokers manage theirs”.

[Related: Third party veteran to leave bank after nearly 20 years]

Damian Percy joins AFG
damian percy
TheAdviser logo

Grow your business exponentially in 2022!

Discover the right strategies to build a more structured, efficient and profitable businesses at The Adviser’s 2022 Business Accelerator Program.

Visit the website here to secure your ticket.

damian percy
Annie Kane

Annie Kane

Annie Kane is the editor of The Adviser and Mortgage Business.

As well as writing about the Australian broking industry, the mortgage market, financial regulation, fintechs and the wider lending landscape – Annie is also the host of the Elite Broker and In Focus podcasts and The Adviser Live webcasts. 

Email Annie at: This email address is being protected from spambots. You need JavaScript enabled to view it.



more from the adviser
finance education

Breaking News

Asset finance accreditation the next ‘battleground’: CAFBA

CAFBA has underscored the importance of education for brokers div...


Breaking News

Brokers drive origination growth for Prospa

The non-bank’s latest quarterly figures mark a year-on-year gro...


Breaking News

Victoria extends commercial rent relief 

The Victorian government has extended its Commercial Tenancy Reli...