The chairman of a major brokerage has joined a campaign alongside business and government leaders to raise funds to support the less fortunate.
Executive chairman of Loan Market Sam White has taken part in The Big Issue’s CEO Selling campaign, designed to raise funds for the magazine’s disadvantaged vendors, who will receive half of the cover price of every magazine sold.
Mr White said that he felt privileged to be mentored by Sydney city vendor David, who has been selling the magazine since 2005.
“It was a privilege to work alongside David and to start to understand the challenges that he and many others face on a daily basis,” Mr White said.
“With one in 200 Australians without a home in Australia, everyone can play a role in ending homelessness. Working with David today, we are aiming to bring a high level of attention to this nationwide problem.
“Buying a copy of The Big Issue is a meaningful way we can show our support to people who may be without shelter, but who are working really hard to better their lives.
“I encourage everyone to get behind this cause and purchase a copy of The Big Issue from their local vendor.”
The CEO Selling campaign coincides with International Vendor Week, which is run annually by the International Network of Street Papers to celebrate more than 100 street papers and over 21,000 vendors in 34 countries.
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