Major aggregator Connective has formed a strategic partnership with a global real estate network that recently rebranded its Australian finance arm.
RE/MAX, which operates more than 70 real estate offices in Australia and boasts a network of close to 500 agents, has operated a broking business since 2013 when it launched Australian Property Finance (APF). The launch coincided with a joint venture agreement with Vow Financial.
However, this week the real estate group announced that its broking division will partner with Connective and change its name to Pivotal Finance.
The brokerage’s newly appointed general manager is Matthew Andrews, who was previously Queensland’s state general manager of broker distribution at St George Bank. Mr Andrews said that the business would offer RE/MAX customers a full suite of financial offerings with the “value-added position” of enjoying the same ownership as RE/MAX Australia.
“The rebranding of Australian Property Finance brings a new era in full financial service for the RE/MAX network,” Mr Andrews said.
“Pivotal Financial is a dynamic, agile and solution-based team of brokers who will continue to assist Australians at a crucial point in realising their financial goals and dreams.
“Together with RE/MAX, we are creating a selling/buying experience within the real estate industry that is an all-inclusive experience. Accountability is driving our business forward, and agents, brokers and real estate consumers will share the positive outcomes.”
The group is now on an aggressive recruitment path in Queensland, with plans to hire brokers in other states over time.
Mr Andrews told The Adviser that brokers are being “matched up” with agents and particular real estate offices, and that the group is seeking alignments between brokers and agencies to boost productivity.
The group’s partnership with Connective, he added, is pivotal to the group’s strategy: “Connective is a dynamic and relatively young aggregator that leads industry competitors in innovation, technology and other desirable factors; and a good pairing with Pivotal Financial where we are embracing technology to drive growth and performance.”
“Among other accolades," Mr Andrews said, "Connective was the Australian Broking Awards Aggregator of the Year in 2015 and 2016.”
[Related: RE/MAX records 350% growth in settlements]
James Mitchell has over eight years’ experience as a financial reporter and is the editor of Wealth and Wellness at Momentum Media.
He has a sound pedigree to cover the business of mortgages and the converging financial services sector having reported for leading finance titles InvestorDaily, InvestorWeekly, Accountants Daily, ifa, Mortgage Business, Residential Property Manager, Real Estate Business, SMSF Adviser, Smart Property Investment, and The Adviser.
He has also been published in The Daily Telegraph and contributed online to FST Media and Mergermarket, part of the Financial Times Group.
James holds a BA (Hons) in English Literature and an MA in Journalism.
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