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Aggregator surpasses $60bn trail book value

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Lucy Dean 5 minute read

Strong retention rates and robust growth has seen a major bank-owned aggregator grow its trail-book value beyond $60 billion in 2017.

Choice Aggregation Services, which celebrated its 20th anniversary last week, now boasts a network of more than 1,500 brokers.

“Choice prides itself on forging long-term partnerships with members and delivering tailored support and these milestones are testament to the strength of our members and their focus on building successful businesses,” Choice chief executive Stephen Moore said.

More than 20 per cent of Choice’s members have been working with the aggregator for over 10 years. The group’s most recent member net promoter score was +32.

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Mr Moore attributed this retention rate to Choice’s position as “the only full-service aggregator in the market”.

“We offer members genuine choice when it comes to selecting a model that best suits them,” he said. “We are committed to building a deep understanding of our members’ businesses and offer tailored support to ensure they reach their full potential,” he said.

Looking to the future, Mr Moore identified continued investment in Choice’s team, support services, technology and professional development as the keys to adapting to a changing market, while improving the customer experience.

Choice Aggregation Services is a 2017 Australian Broking Awards finalist in the ‘Aggregator of the Year’ category. Meanwhile, two Choice Home Loans offices have been named as finalists. The Australian Broking Awards takes place in Sydney on Friday, 30 June.

[Related: Old trumps young for trail book transactions]

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Aggregator surpasses $60bn trail book value
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