One of Australia’s largest aggregators has launched a new insurance referral program that gives brokers Coles gift vouchers in exchange for policy sales.
AFG relationship managers explained the new offer in an email to brokers. Known as the ‘$100 Bonus Blitz’, the email explained that the campaign was launched to “assist you in protecting your clients should the unexpected occur”.
“The Life Insurance Referral Program is a simple and easy way for AFG brokers to refer customers for income protection and life insurance products through InsuranceLine – a TAL direct life insurance brand,” it said.
“Refer your clients to InsuranceLine for life insurance and income protection and their life insurance specialists will do the rest.
“InsuranceLine's life insurance specialists will refer to you when they speak to your clients, providing them with all the information they need and answer any questions they have about life insurance or income protection.”
The email included an attached template for brokers to use to start a conversation about insurance with their clients.
“Basically, we will give you a $100 Coles/Myer gift voucher if you produce three TAL/InsuranceLine policy sales from now up until the end of October!” the email explained.
“If you provide six sales you will be up for a $200 voucher and so on.”
The campaign started this week and will run through to Friday, 3 March 2017. Brokers were also given tips on how they could ‘win’:
“It’s easy to reach three policy sales over the period if you remember these three easy steps:
“Have a brief conversation with your clients about the importance of life and income protection insurance.
“Tell them that InsuranceLine will give them a call to discuss their options.
“Select when you would like us to contact your client on the life insurance pop-up when you press ‘Lodge Electronically’ in Flex. It’s that simple!”
The offer is made by InsuranceLine, a trading name of TAL Direct, which distributes insurance products to customers of AFG.
[Related: AFG explains new iSelect mortgage deal]
James Mitchell has over eight years’ experience as a financial reporter and is the editor of Wealth and Wellness at Momentum Media.
He has a sound pedigree to cover the business of mortgages and the converging financial services sector having reported for leading finance titles InvestorDaily, InvestorWeekly, Accountants Daily, ifa, Mortgage Business, Residential Property Manager, Real Estate Business, SMSF Adviser, Smart Property Investment, and The Adviser.
He has also been published in The Daily Telegraph and contributed online to FST Media and Mergermarket, part of the Financial Times Group.
James holds a BA (Hons) in English Literature and an MA in Journalism.
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