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RESIMAC breaks into retail market

Staff Reporter 3 minute read

RESIMAC has today revealed that it will launch a new retail lending business – a further indication that mortgage funding is improving.

The new venture, Hemesphere Financial Services, will offer competitively a standard variable mortgage at 6.19 per cent via the web and through some mortgage brokers.

RESIMAC was one of the latest beneficiaries of the government’s $3.4 billion mortgage backed securities purchase. Other recipients included Liberty Financial, Members Equity Bank, FirstMac and AMP.

RESIMAC’s director of products Frank Knez told the Herald Sun that the company had been piloting Hemisphere Financial Solutions since late November.

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"This is our first foray in taking a retail brand direct to the public and we are going to put a lot of effort into building the brand on the web and in magazines and newspapers," Mr Knez said.

"We want to position Hemisphere in the market as good on customer service - this is not just about price."

RESIMAC breaks into retail market
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