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Better Business Summit wins prestigious national recognition

by Staff Reporter10 minute read

The Better Business Summit has been recognised as the best business event in Australia at the prestigious Publishers Australia Excellence Awards 2014, after attracting over 3,000 attendees in its first year.

The 18th annual Excellence Awards, held in Sydney last week, featured some of the biggest brands and businesses in publishing, with Bauer Media, Reed Business Information, Pacific Magazines, NewsLifeMedia, ABC and Universal Magazines among the finalists across 26 categories.

In presenting the award to The Adviser, the judges said ''Sterling Publishing launched the Better Business Summit this year with 3,000 people attending events around the country. It was brilliantly executed, delivering very impressive results, an astonishing success for its inaugural year.''

In addition to winning Event of the Year – Business, Sterling Publishing, publisher of The Adviser, was named Business Publishing Company of the Year 2014, while Sterling's Aleks Vickovich was awarded Editor of the Year – Business for his work on ifa (Independent Financial Adviser).

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Further accolades were also achieved, with Sterling named runner-up in Multi-Channel Brand of the Year for The Adviser, Website of the Year – Business for Real Estate Business and Magazine Cover of the Year – Consumer for Smart Property Investment.

According to Alex Whitlock, group publisher at Sterling Publishing, the latest accolades bear testament to the quality and professionalism of the Sterling team.

"Over the years we've won numerous honours at the Publishers Australia Excellence Awards but this year's achievement is the standout," he said.

"The Business Publishing Company of the Year award reflects the truly outstanding work our team delivers across all facets of our business.

"It's an honour to have been given this recognition amongst such outstanding competition."

In awarding Sterling the coveted Business Publishing Company of the Year title, judges highlighted the strong interconnected suite of Sterling brands and audiences, as well as its ability to grow organically and through acquisition.

''The Sydney-based publisher has recorded more than 40 per cent revenue growth during the judging period and just last month bought Lawyers Weekly magazine from Cirrus Media," the judges said.

"An ability to identify the perfect growth markets has boosted Sterling's enviable performance."

Sterling has won a total of 11 Publishers Australia Excellence Awards over the last four years, including the Excellence Award in 2012 for The Adviser. Sterling has also secured four consecutive BRW Fast 100 rankings.

 

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