Customer service and transparency have long been a drawcard for the broking industry. But as society becomes more accustomed to using and relying on technology, brokers are increasingly needing to access – and excel – in the digital arena to stay front of mind and offer personalised services.
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In this episode of In Focus, Annie Kane is joined by the REA Group’s director of industry relations and digital sales coach, Steve Carroll, as he reveals what the digital tech giants are doing to raise customer expectations and how brokers can take advantage of these lessons to grow revenue and continue to deliver great customer outcomes.
Learn key insights from the REA Group, and its realestate.com.au Home Loans mortgage brand, to find out:
- How the consumer experience is changing
- What brokers can learn from Facebook, Uber and Airbnb
- Where to start on your digital journey
And plenty more!