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Rate Money appoints new NSW state manager

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The fast‑growing non‑bank lender begins 2026 by adding a key leadership hire to its expanding national network.

Rate Money has appointed Affie Mansouri as its new NSW state manager, marking a strategic addition to its leadership team, as the specialist lender looks to accelerate national growth through 2026.

The announcement was made by Rate Money’s head of sales and distribution, Gabrielle Aoun, with Mansouri set to step into the role on 2 February 2026.

Aoun said Mansouri’s appointment reflected Rate Money’s focus on strengthening relationships and providing more practical guidance to its franchise network.

 
 

“The role will be centred on true business support – partnering with our network to provide education, commercial guidance, and practical insight that drives stronger outcomes,” Aoun said.

She described Mansouri as an experienced and solutions‑driven professional who brings an ideal mix of non‑bank lending knowledge and business leadership to the Rate Money brand.

“With her solutions‑focused approach and strong business acumen, she will contribute to franchise performance, engagement, and the continued expansion of Rate Money’s presence and capability,” Aoun said.

Mansouri joins Rate Money after two years with MA Money, where she served as a senior business development manager.

Her earlier experiences include business development at Assetline Capital and serving as a paralegal for several years with major law firms.

“Affie’s background across both law and the non‑bank lending market makes her an invaluable asset to the Rate Money team,” Aoun added.

“Her depth of knowledge within the sector is exceptional, but it is her energy, passion, and approachable nature that truly set her apart.”

Driving Rate Money’s 2026 growth plan

Looking ahead, Aoun said Mansouri would work closely with the sales team to advance the company’s 2026 strategy.

“Affie will be working closely with myself and the wider sales team to help deliver our 2026 strategy – centred around strategic growth, strengthened distribution, and deeper partnerships across the franchise network,” she said.

“As we build momentum into the year ahead, every member of the sales team will play a pivotal role in supporting our franchisees to grow, evolve, and execute their business plans with confidence and clarity.”

Mansouri said she was eager to begin her new role and contribute to Rate Money’s expansion across NSW.

“I’m really looking forward to stepping into the role of State Manager for NSW at Rate Money,” she said.

“The business has established a strong and scalable model that genuinely places branch principals at the centre, supported by the passion, capability, and drive of its franchise network.”

[Related: New head of distribution appointed at Rate Money]

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