Salt&Lime signs on with asset finance aggregators

Salt&Lime, founded in 2021, is an education-focused lender that specialises in debt consolidation. The organisation offers discounted interest rates to customers who complete financial education modules through its website.

It joined the lender panel of COG and Platform Finance effective as of today (12 February).

Platform Finance’s head of strategic partnerships Damian Mantini commented that Salt&Lime was an appropriate fit for COG Aggregation and Platform Finance as their customer-focused values “align perfectly”.

“They promote financial literacy and wellbeing for customers in a very real and practical way,” he said.

“Salt&Lime offers customers transparent loans backed by financial education modules which aligns perfectly with our customer-centric core values of integrity, fairness, and trust.”

Meanwhile, Salt&Lime stated its collaboration with COG Aggregation would broaden the range of options available to brokers operating under COG, enabling them to support a range of clients in need of financial education and credit score improvement.

Mark Woolnough, head of distribution at Salt&Lime, said: “COG has the scale and reach to deliver the Salt&Lime experience to a much wider audience.

“In return we provide a unique socially responsible offering that will improve their client’s financial literacy.

“Brokers are looking for ways of helping customers in a transparent and socially responsible way,” highlighting that more than 80 of Salt&Lime customers complete the financial education modules (and the vast majority substantially improve their credit scores) in the first year.

The announcement followed recent aggregator partnerships that Salt&Lime has made with aggregators Purple Circle, Fintelligence, and Finsure.

[Related: Cracking the debt burden]