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How to build a better business

by Reporter4 minute read

More than 4,000 brokers and industry professionals are set to learn how to supercharge their sales skills, leverage technology to their advantage, and use market intelligence to get the most out of their business, as the Better Business Summit 2017 fast approaches.

Starting in Brisbane on 16 February, and visiting Sydney (23 February), Melbourne (2 March), Adelaide (9 March) and Perth (16 March), the Better Business Summit — partnered by NAB —is jam-packed full of practical business tools, training and business intelligence to help brokers build a more productive and profitable business.

Brokers will hear from the founder of one of Australia’s leading health and fitness brands, Michelle Bridges, as she leads a fascinating session on how she has built her brand and navigated roadblocks to create more sales opportunities and convert more deals.

Ms Bridges, who has previously praised the value of mortgage brokers, will also reveal how business leaders can perfect their profile, positioning and pitch to win more clients, more frequently.

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In the afternoon, brokers will hear from neuro-linguistic programming expert and bestselling author Chris Helder, who will reveal the power of “useful belief” and impart real-world sales advice in a high-energy session that will teach brokers tactics for following up leads and closing more leads.

Leading economist Stephen Koukoulas will also provide attendees with key property and market information to help brokers give sage economic and financial advice to their clients, while marketing guru Beth Powell will unveil marketing tips and four simple steps that will help boost the efficacy of digital marketing campaigns.

Brokers will also hear from James O’Loghlin, host of the ABC’s TV show The New Inventors, to learn more about fintech and how to create a lasting point of difference, and how brokers can innovate to be at the top of their game.

The day will culminate in the Better Business Awards, where each state’s best brokers, aggregator BDMs, lender BDMs, loan administrators and those running community engagement programs will be honoured. A list of finalists for the awards is out now.

With limited tickets remaining in each state, book your seat now to make sure you don’t miss out.

[Related: Better Business Summit 2017 agenda revealed]

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