Jason is the founder and director of Broker Essentials, which he launched in 2016 along with its practical and targeted program for brokers and administration staff that aims to help them grow their business by focusing on sales through service excellence.Jason was previously the managing director of The Australian Lending & Investment Centre (ALIC), a leading mortgage brokerage. He has over 27 years of experience in the finance sector, having worked in senior sales, distribution and management roles for ANZ and having provided financial advice and services on behalf of financial planning, equity trading platforms, private banking, lending and retail distribution brands.
Life is not a dress rehearsal, what are you waiting for?
In the final instalment of his six-part blog series, Jason Back outlines why there is no time to effect change.
SALES & MARKETING • Mon, 25 Nov 2019
Staff are not just for Christmas…
Just like a “puppy is not just for Christmas”, nor is getting new staff for our business a quick fix to our capacity or volume issues. Jason Back explains more
SALES & MARKETING • Sun, 20 Oct 2019
Why keep score?
Why measuring your effort matters.
SALES & MARKETING • Mon, 19 Aug 2019
Home loans are boring!
And thank god they are, because we’re not in the business of selling loans, says Jason Back.
BORROWER • Mon, 22 Jul 2019
When the ‘why’ may be not enough
So you are clear on your “why” and you have all the inspiration now in the world. And why not?
SALES & MARKETING • Sun, 09 Jun 2019