Prime Capital expands BDM team

Stephen Davis, a former senior Pepper BDM for Western Australia (and Western Australia’s Best Lender BDM [Non-bank] for 2022), has joined Prime to support brokers in Western Australia/South Australia.

Based in Perth, Mr Davis will continue to support Western Australian and South Australian brokers and build Prime Capital’s growth through the two states.

Mr Davis said he was drawn to Prime for its “focus on brokers and commitment to helping them meet their SME clients’ funding needs”.

“I have the same commitment to assisting Australian businesses in their loan applications and I look forward to continuing doing that at Prime,” he said.

Meanwhile, Sydney-based Luke Goaley — a former commercial BDM at Pepper who was most recently executive director of the consulting practice AHL Commercial — will support brokers in NSW.

Mr Goaley has more than 20 years of financial services experience ranging from SME lending to corporate and institutional banking, and previously worked at St.George Bank in various roles, including as an analyst and relationship manager. 

“Having trained and worked with a lot of brokers, I understand their needs and their aspirations to grow their business,” Mr Goaley said, adding that he was “very excited to be joining Prime Capital and to be helping brokers navigate its policies and systems and to get the funding their clients need”.

Commenting on the two new additions, Prime Capital’s Steve Sampson (its former CCO and incoming chief executive), said that the company expects to accelerate growth through its extensive network of mortgage brokers. 

“I know how important it is to have the right people to help us meet our goal of expanding our lending transactions and speeding up that expansion,” Mr Sampson said.

“Steve and Luke are not only experienced BDMs and knowledgeable about the lending industry. Importantly, they’ve built strong  relationships with brokers across several markets.” 

The two new are the latest in a string of recruitments at the non-bank lender. Earlier this year, the lender welcomed former MyState Bank BDM Ron Galvan and former Archer Wealth BDM John Eid to its team of business development managers (BDMs) in NSW and Victoria, respectively.

Last month, Prime announced that Mr Sampson was set to become Prime Capital’s CEO in January 2023, taking over from Paul Scanlon who will focus on developing other parts of the lending group.

Given the leadership change, Malcolm Withers — who previously headed up Pepper’s commercial arm — joined the company on 4 October as its new CCO.

[Related: Prime welcomes new BDMs amid SME lending boom]