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Sales & Marketing

‘Get used to the sound of your voice’: Deep-diving into video...

by Malavika Santhebennur • 3 May 2022
Content marketing strategist and founder of Talking Digital Jenny De Lacy said with brokers operating in a... READ MORE

Think about relationship building, not just lead generation

by Anny le Wilson • 15 Apr 2022
It’s a market filled with uncertainty and a volatile outlook. As a result, everyone’s minds are turning to... READ MORE

Getting social

by Kate Aubrey • 6 Apr 2022
Being the best broker in the world means nothing if no one knows who you are. While the best referrals are... READ MORE

AI to shift broker focus to value-added functions

by Malavika Santhebennur • 4 Apr 2022
Dr Catriona Wallace, founder and chief executive of ASX-listed company and cognitive virtual assistance provider... READ MORE

Time to head out and network

by Victoria Coster • 30 Mar 2022
Getting back into networking is a really important part of our business and our industry. COVID has caused us to be... READ MORE

Finalists revealed for Better Business Awards 2022

by Kyle Robbins • 24 Mar 2022
With the support of principal partner NAB, the Better Business Awards recognises the leading members of Australia’s... READ MORE

How clear messaging forms sticky communication

by Malavika Santhebennur • 23 Mar 2022
Maz Farrelly spoke to The Adviser about some of the marketing strategies brokers could implement in their businesses... READ MORE

6 questions to ask your social media marketing agency

by Sarah Barnett • 3 Feb 2022
I know a lot of brokers are looking to ramp up their social media presence in 2022, so I’ve put together a list... READ MORE

Hot Property: The biggest property headlines from the week 10-14...

by Reporter • 14 Jan 2022
Welcome to The Adviser’s weekly round-up of the headline stories and news that are important not only for the... READ MORE

Hot Property: The biggest property headlines from the week 3-7 January

by Reporter • 7 Jan 2022
Welcome to The Adviser’s weekly round-up of the headline stories and news that are important not only for... READ MORE

Glimpses into 2022: In the wake of the ‘perfect storm’

by Nick Young • 20 Dec 2021
There’s no doubt that we’re in a state of perpetual transition fuelled by multiple legislative, economic,... READ MORE

Hot Property: The biggest property headlines from the week 13-17...

by reporter • 17 Dec 2021
Welcome to The Adviser’s weekly round-up of the headline stories and news that are important not only for... READ MORE

Hot Property: The biggest property headlines from the week 6-10...

by Reporter • 10 Dec 2021
Welcome to The Adviser’s weekly round-up of the headline stories and news that are important not only for... READ MORE

Freeing clients from the debt spiral

by Malavika Santhebennur • 3 Dec 2021
Partnered by Credit Mediation Services There is renewed optimism in Australia as we head into a new year and the... READ MORE

Housing affordability, pt.1: The rising need for LMI

by Malavika Santhebennur • 3 Dec 2021
Partnered by Genworth For many Australians who took out a mortgage in the 1990s, the nightmarish double-digit... READ MORE
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The Adviser is the number one magazine for Australia's finance and mortgage brokers. The publications delivers news, analysis, business intelligence, sales and marketing strategies, research and key target reports to an audience of professional mortgage and finance brokers
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