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FBAA rebrands, unveils new initiatives

by Huntley Mitchell10 minute read

The Finance Brokers Association of Australia (FBAA) has revealed a new logo that will feature on a range of new member initiatives.

FBAA chief executive Peter White said the new logo is more visually appealing to a broader demographic, while carrying forward key elements of the old logo.

The association has also launched a new website, and will soon introduce video newsletters.

“A new higher calibre level of free PD Days will be offered to members with the addition of VIP guest speakers, and these will be professionally videoed and placed on our website so regional people and those that can’t attend can still benefit with the professional content and CPDs,” Mr White said.

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“CPDOne kicks off with us formally, which will enable us to professionally manage members’ CPD points and provide access to even more content.”

Mr White said the FBAA will also be releasing a “guarantee” unlike any other in the broking sector, and will be providing new financial literacy undertakings and educational opportunities for both brokers and consumers over the next 12 to 18 months.

“We truly are embarking on a journey of distinction in the entire way we market both the association and our members.”

“I believe this is the most exciting year in the FBAA’s history and is changing the game. This renewal will directly benefit all of our members and the industry as a whole, which is what we are about.”

Click here to see the FBAA’s new website and logo.

[Related: FBAA backs national day for brokers]

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