sales-marketing

LOAN BOOKS -- Avoiding the lemons
January 2012

Purchasing a loan book can help a broker speed the growth of their business, but how do you avoid picking a lemon? The Adviser investigates

Full Article: LOAN BOOKS -- Avoiding the lemons
 
FROM THE GROUND UP - Celebrate and Renew
December 2011

As 2011 comes to a close, writes FrontRunner Consulting’s Doug Mathlin, it’s not the time to market your services; it’s time to review your results and plan for 2012

Full Article: FROM THE GROUND UP - Celebrate and Renew
 
ON A SHOESTRING - Sign Off on More Referrals
December 2011

Instead of using your email signature just as a way to end a communication, why not make the most of the marketing opportunity every email offers by asking for referrals?

Full Article: ON A SHOESTRING - Sign Off on More Referrals
 
CUTTING EDGE - Work Smarter, Not Harder
December 2011

If you want to grow your business, think strategically, writes David Fox

Full Article: CUTTING EDGE - Work Smarter, Not Harder
 
EFFECTIVE HABITS - Taking a closer look
December 2011

Checking your client still has the most appropriate loan has several benefits and will cement the client relationship, writes Francis Wilkins

Full Article: EFFECTIVE HABITS - Taking a closer look
 
FROM THE GROUND UP - The ‘It’ Factor
November 2011

Why do some brokers outshine others, even when both appear to have the same professional skills, experience and drive to succeed? FrontRunner Consulting’s Doug Mathlin explains

Full Article: FROM THE GROUND UP - The ‘It’ Factor
 
ON A SHOESTRING - Adding that Personal Touch
November 2011

A gift upon settlement can foster good relationships with clients; a personalised gift, on the other hand, can go even further by securing both repeat and referral business

Full Article: ON A SHOESTRING - Adding that Personal Touch
 
CUTTING EDGE - A guide to personal branding
November 2011

When was the last time you purchased because someone gave you a free pen?

Full Article: CUTTING EDGE - A guide to personal branding
 
EFFECTIVE HABITS - Building for tomorrow
November 2011

The future has never looked brighter for brokers who know where they’re heading, writes Alex Whitlock, so make sure you’ve got your map

Full Article: EFFECTIVE HABITS - Building for tomorrow
 
FROM THE GROUND UP - Selling your expertise
October 2011

Don’t sell yourself short, writes Doug Mathlin – ensure that all your sales presentations are professional and high quality

Full Article: FROM THE GROUND UP - Selling your expertise
 


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